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Ford Offers Subprime Loans on F-150 Trucks | JQJO

Ford Offers Subprime Loans on F-150 Trucks

Ford Offers Subprime Loans on F-150 Trucks

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Ford is offering special financing on its F-150 pickup trucks to boost sales before the end of the third quarter. This includes lower interest rates for consumers with subprime credit scores (below 620), aiming to increase affordability and reduce inventory. While carrying higher risk, Ford uses a proprietary model to assess creditworthiness beyond FICO scores, claiming to only finance creditworthy customers. This promotion follows a recent Federal Reserve rate cut and comes as F-Series truck sales, while up year-to-date, dipped in August. The move mirrors similar offers from competitors like Stellantis' Ram Trucks.

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