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Bosch Embraces 'White Lotus' Product Placement, Unlike Duke | JQJO

Bosch Embraces 'White Lotus' Product Placement, Unlike Duke

Bosch Embraces 'White Lotus' Product Placement, Unlike Duke

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Bosch appliances gained unexpected publicity after its blender was used in a murder attempt scene on HBO's 'The White Lotus'. Unlike Duke University, which distanced itself from the show's portrayal of a suicidal character wearing its apparel, Bosch embraced the attention, clarifying that the product placement wasn't authorized but acknowledging the brand's increased visibility. The blender used is not sold in North America.

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