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California Gov. Gavin Newsom has recast himself from a beleaguered target to a combative online foil to Donald Trump, after a June weekend when the president federalized the National Guard into Los Angeles — the 'red line' that sparked a sharper tone. Viral posts mocking Trump and his allies, a podcast, and MAGA-parody merch have swelled his audience and fundraising, advisers say, while he pushes Proposition 50, a redistricting measure that could flip five GOP seats. Supporters call the approach necessary and energizing; critics dub it shapeshifting. Analysts say the campaign is a political gift that could fuel higher ambitions.

Prepared by Lauren Mitchell and reviewed by editorial team.