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Vietnam's proactive approach to securing a trade deal with the US, even amidst uncertainty, gives it an edge over its Southeast Asian neighbors. According to Ted Osius, president of the US-ASEAN Business Council, Vietnam's consistent message of continued business cooperation with the US, along with its willingness to negotiate rather than retaliate, has been key. This strategy, employed since at least 2014, positions Vietnam favorably in the current trade landscape.

Prepared by Christopher Adams and reviewed by editorial team.