Amazon Launches Alexa Tablet 12 Pro as Premium iPad Rival
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Amazon’s Alexa Tablet 12 Pro marks a departure from its Fire line, offering a premium build and high‑end specs that position it as a direct competitor to the iPad. The 12‑inch device features an aluminum unibody, 6.5 mm thick, weighing about 550 g, and comes in a single graphite color. It runs Google Play services instead of Amazon’s forked Android. The tablet includes a USB‑C port, a power button with fingerprint sensor, and volume controls on the right edge. Priced at $500, the Alexa Tablet 12 Pro aims to attract users who want a high‑quality tablet without the iPad price tag.
Timeline
- On October 3 2026 Engadget reviews Alexa Tablet 12 Pro for $499.
- On October 5 2026 Amazon releases Alexa Tablet 12 Pro retail price.
- On October 6 2026 Amazon highlights Android and Google Play compatibility.
- On October 8 2026 Amazon announces Alexa Tablet 12 Pro with Nanomatte display.
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