PUBLISHED Aug 26, 2026, 7:18 PM ET
PGA Tour Chief Executive Brian Rolapp sharply criticized a promotional video created by golf content brand Good Good Golf and equipment manufacturer Callaway. Released on August twenty first, the commercial featured Good Good founder Garrett Clark pushing former collegiate golfer Alexis Miestowski to the ground for reaching toward a new driver. The clip drew immediate public backlash across social media for depicting physical aggression toward a woman, leading to its swift deletion within hours. Good Good issued an initial apology shortly afterward, while Callaway Chief Executive Chip Brewer confirmed the company approved the advertisement prior to publication, admitting a significant oversight. During a press conference ahead of the Tour Championship, Rolapp described the video as concerning and inconsistent with tour values, calling the creators initial response defensive and late. The controversy has prompted increased scrutiny regarding corporate sponsorships, leading Golf Channel to postpone a premiere and spark wider industry discussions.
By James Porter | JQJO News
Left: Emphasized corporate accountability and workplace safety regarding violence against women. Center: Reported statements from PGA Tour, Callaway, and Good Good Golf. Right: Focused on cancel culture backlash versus ordinary marketing missteps online.
Good Good Golf released promotional driver video featuring physical push. https://frontofficesports.com/callaway-apologizes-for-good-good-ad/
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PGA Tour CEO Condemns Controversial Good Good Golf Ad
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