A documentary executive produced by Prince Harry and Meghan Markle through Archewell Productions experienced a disappointing opening weekend at the box office, grossing approximately $354,000 across 446 theaters. Titled Cookie Queens, the film follows four American Girl Scouts navigating the competitive annual cookie-selling circuit. Despite high-profile backing and personal promotion by the Duchess of Sussex, the project was outperformed by CatVideoFest 2026. Compiled by filmmaker Will Braden, the viral feline clip collection brought in roughly $569,000 while screening in only 255 theaters. Box Office Mojo figures indicate CatVideoFest averaged $2,230 per screen, compared to just $790 per theater for the Sussex-backed project. The stark commercial disparity has drawn intense media commentary regarding the commercial pull of celebrity executive producer credits when applied to niche social documentaries versus grassroots, internet-driven event cinema.
Prepared by Emily Rhodes and reviewed by editorial team.
Left: Highlighted broader indie documentary distribution hurdles and exhibition realities. Center: Reported verified box office ticket numbers and theater metrics objectively. Right: Emphasized celebrity brand limitations and public perception challenges.
Box Office Mojo data published opening weekend ticket sales figures. https://www.boxofficemojo.com/title/tt32345678/
Harry and Meghan-produced Girl Scout Cookie doc beaten at the box office by cat video compilation
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