ENTERTAINMENT

Los Angeles film shatters North American box office record

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On Sunday, August 2, 2026, Sony Pictures reported that “Spider-Man: Brand New Day” earned an estimated $168 million on its North American opening day, including Thursday previews, surpassing the $157.5 million record set by “Avengers: Endgame” in 2019. Projections place its domestic opening weekend between $325 million and $358 million, potentially securing the biggest North American opening in history. The film, starring Tom Holland and Zendaya, follows the events of “Spider-Man: No Way Home.” Christopher Nolan’s “The Odyssey” and Pixar’s “Toy Story 5” trailed in second and third place, respectively.

Prepared by Emily Rhodes and reviewed by editorial team.

Timeline of Events

On December 17, 2021, previous film debuted with massive success.
On June 17, 2026: Official MPA rating bulletin assigned classification.
On July 29, 2026: International theatrical rollout began across territories.
On July 30, 2026: Preview screenings generated massive ticket sales.
On July 31, 2026, domestic box office grossed record totals.
On August 1, 2026: Studio executives reported historic ticket sales.
On August 2, 2026: Sony Pictures announced all time records.
In coming days, final weekend box office totals will update.
Throughout next month, international theatrical distribution markets will conclude screenings.
Over coming years, studio franchises will attempt breaking these records.

News Intelligence

The film generated record ticket sales across American cinemas today.
Studios will adjust upcoming blockbuster release strategies based on performance.
Movie theaters, entertainment investors, film fans, and Sony Pictures executives.
Verify official studio box office reports before sharing financial claims.