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After stinging losses in Georgia, New Jersey, Pennsylvania and Virginia, Republican leaders are closing ranks around President Donald Trump, urging candidates to tout his record and sharpen a new emphasis on affordability. The White House is amplifying claims of falling costs, even as AP polling shows economic anxiety high and grocery prices up 2.7% from 2024. Some Republicans, including New York’s Elise Stefanik, stress pocketbook issues over culture fights. RNC talking points downplay defeats and overstate Trump’s popularity, while strategists warn candidates to address voter concerns and avoid distractions.

Prepared by Lauren Mitchell and reviewed by editorial team.