Goldman Sachs' survey of 245 family offices reveals a shift in investment strategies. Public equity allocations rose to 31%, a 3% increase from 2023, while private equity dropped to 21%, down 5%. US and Americas family offices led the equity increase. Despite geopolitical concerns and inflation, most plan to maintain or increase investments across asset classes, prioritizing opportunistic plays. AI investments are popular, with many using gold and cryptocurrency as hedges, particularly in Asia, reflecting geopolitical anxieties.
Prepared by Christopher Adams and reviewed by editorial team.
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