Read, Watch or Listen

Instagram is launching a new map feature, allowing users to share their location (not real-time) and discover location-based content from friends and creators. It also introduces a "Reposts" function, mirroring TikTok and Twitter's retweet, enabling users to share public reels and posts. Globally, Instagram is expanding its Reels "Friends" tab, showing content liked, commented on, or reposted by friends, with an option to opt out of this feature. The map feature, initially in the US, is a clear move to compete with Snapchat's Snap Map.

Prepared by Jonathan Pierce and reviewed by editorial team.