Starbucks apologizes amid Bearista cup frenzy | JQJO

Starbucks' 2025 holiday rollout sparked a frenzy over its $29.95 Glass Starbucks Bearista Cold Cup, a 20-ounce glass cup shaped like a teddy bear wearing a green knitted beanie. Released Nov. 6, the item sold out quickly, with scarce store allocations, predawn lines and even a Houston brawl. After a flood of complaints, Starbucks apologized, saying excitement exceeded expectations, but gave no details on restocks while promising more holiday merchandise. Fans reported stores getting only one or two cups as resellers listed them for $109 to $275 on eBay and up to $150 on Mercari. Seasonal drinks remain available.