Record World Series audience spans three nations | JQJO

A World Series between the Dodgers and Blue Jays sent ratings soaring. Game 7 drew a record 51 million viewers across the U.S., Canada and Japan, the most-watched MLB game since 1991. The series averaged 34 million, with the largest-ever audience outside the U.S., and U.S. games averaged 16.1 million. The World Series out-rated the NBA Finals by 56%. In Japan the series averaged 9.7 million viewers and in Canada 8.1 million, where Game 7 was the most-watched English-language broadcast short of the 2010 Winter Olympics. The surge, alongside rising attendance, underscores the risk of a lockout next winter.