Dictionary.com Names '67' 2025 Word of the Year

Dictionary.com on Wednesday named “67” as its 2025 Word of the Year, describing the annual pick as a linguistic time capsule. The term—pronounced “six-seven,” not “sixty-seven”—spread among kids and teens as brainrot slang that can signal “so-so” or “maybe this, maybe that.” Its lore touches Skrilla’s 2024 song “Doot Doot (6 7),” NBA player LaMelo Ball’s 6-foot-7 height, and a viral “67 Kid.” Director of lexicography Steve Johnson calls it an interjection. The site says “67” appeared six times more often in October. Finalists included agnetic, aura farming, Gen Z stare, overtourism, tariff, and tradwife.