Disney+ Churn Spikes After Kimmel Suspension, Antenna Says | JQJO

Antenna says Disney+ and Hulu churn jumped in September, coinciding with Jimmy Kimmel’s brief ABC suspension. Monthly cancellations rose from 4% to 8% at Disney+ and 5% to 10% at Hulu, a break from typically steady rates; Netflix stayed near 2%. A Disney source cautioned the figures may be inflated, muddle plan changes, and that many cancellations quickly reversed. Kimmel was pulled after a Sept. 15 remark went viral, then returned after less than a week, as social media urged Disney+ cancellations and his show’s ratings soared.