Amazon faces trial this week over accusations of deceptive Prime subscription practices. The FTC alleges Amazon used "dark patterns" in its user interface to trick consumers into signing up and made cancellations difficult, a process internally called "Iliad Flow." Amazon denies wrongdoing, claiming it prioritizes customers. The trial, expected to last a month, will determine if Amazon violated consumer protection laws and the amount of any potential damages.
Prepared by Christopher Adams and reviewed by editorial team.
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