Apple unveiled its thinnest iPhones yet, the iPhone 17 Air and iPhone 17 Pro, along with new smartwatches and AirPods. However, the launch failed to excite investors, causing a 2.3 percent drop in Apple's stock price. Analysts attribute this to a lack of significant advancements in artificial intelligence, leaving Apple behind competitors who are heavily investing in AI. Despite Apple CEO Tim Cook calling the Air a 'game changer,' highlighting its durability and power efficiency, the underwhelming AI features disappointed the market.

Prepared by Christopher Adams and reviewed by editorial team.