Meghan Markle's Netflix show, "With Love, Meghan," returns with a new season showcasing her lifestyle brand, As Ever. The show features celebrity guests and focuses on cooking, connection, and creative activities like jewelry-making and stationery. As Ever, launched in spring 2025, offers a range of products emphasizing small indulgences and emotional resonance. Meghan's strategy combines content and commerce, using the show to promote her brand and demonstrating how influence can translate into a successful business. Her approach involves careful planning, data-driven decisions, and strategic expansion, creating a sustainable lifestyle empire.

Prepared by Emily Rhodes and reviewed by editorial team.