Google launched its AI-powered advertising tools in India, following the repeal of a digital advertising tax. These tools, including "Generated for You" and Smart Bidding Exploration, utilize AI to optimize ad campaigns and improve customer acquisition. The launch coincides with India's booming digital ad market, projected to reach nearly $7 billion by 2025. Google highlighted the success of AI Max, resulting in a 15% conversion increase for one early adopter. New features include shoppable YouTube ads and Hindi language support, catering to the local market.

Prepared by Christopher Adams and reviewed by editorial team.